I have always thought that an electric cruiser made sense, provided one can get around the need of some customers to make loud noises. It provides more room for packaging components and offers the designer more flexibility in the design of the vehicle.
On the other hand, I am not so sure about the little scooter. It kind of reminds me too much of the electric moped-style bikes currently on the market. To me, more of a traditional scooter design, might be the way to go. Something about the size and shape of a Vespa, instead of a maxi-scooter like BMW makes (or the poor defunct Vectrix).